Antenna Verde, Italy TV kanallarından çevrimiçi olarak ücretsiz yayınlanan bir kanaldır.
Son dakika Italy ve dünya haberlerini alın veya en sevdiğiniz şovlardan en son hikayeleri, klipleri ve programları takip edin. “Antenna Verde” size son dakika haberlerini getiriyor ve Antenna Verde'dan canlı yayın, dünya çapında şekillenen olaylar hakkında güncel kalmanıza yardımcı olacak.
GREEN ANTENNA new television channel for agriculture, food, and the environment
February 14, After the seed the tree is born. As it happens in the ground after the experience "With feet on the ground" the TV channel "Antenna Verde" was born.
The presentation press conference took place this morning in Bologna, at the television studios of Telesanterno in the presence of the regional councilor for agriculture Tiberio Rabboni and the heads of agricultural organizations.
Broadcast on digital terrestrial channel 656, Antenna Verde gives voice to agriculture in Emilia-Romagna. An innovative videographic format accompanies a rich programming.
Bologna, February 14, 2012. After the seed, the tree is born. As in the field, even in the field of television, after the many years of experience of the program "With the Feet on the Earth", the television channel entirely dedicated to agriculture, the environment and nutrition and the territory were finally born. The new channel has been called "Green Antenna", and is located at number 656 of the digital terrestrial numbering of Emilia Romagna.
After having transmitted for some months on an experimental basis, Antenna Verde debuted on February 1, 2012, with the final version of its schedule and today it was officially presented during a press conference which saw the participation of the regional councilor for agriculture Tiberio Rabboni and the heads of regional agricultural organizations.
The first and only thematic channel dedicated to agriculture in Emilia-Romagna (and probably also in Italy) Antenna Verde is part of the strategy of the Telesanterno television group which, in digital terrestrial television, has seen above all the opportunity to create new "service channels", with an original thematic imprint (rather than cloned and recycled schedules), believing that this is the spirit of the new technology.
"Thanks to the experience of With our feet on the ground, our broadcaster has developed a strong agricultural vocation" - explained the editor of the group headed by Telesanterno - Flavio Bighinati. "The idea was born 18 years ago because already at the time Emilia-Romagna was among the Regions, together with Lombardy and Veneto, where agriculture played a fundamental role in the economy of the territory. To follow, two years ago, we launched the website conipiediperterra.com and now, thanks to the possibilities offered by the new digital technologies, the new thematic channel Green Antenna represents the synthesis of an information platform that wants to be characterized by its "service" character without this give up the general public.
"Green Antenna - said the councilor for agriculture of Emilia-Romagna Tiberio Rabboni - can help the agricultural world to get out of a shaded area where it has been unfairly kept in recent years. Agriculture is a great engine of development for Emilia Romagna, the numbers prove it - 72,000 farms on the regional territory, 200,000 employees, 6,000 food companies, € 22 billion of turnover at the origin - without forgetting that agri-food is also culture and identity". "This world - continued Rabboni - needs to communicate with the market, with consumers, and with institutions, especially at a time like this when the European Union is redefining its strategies".
From fields to stables, from agro-industry to the tables of our houses, from typical food and wine to the agricultural machinery of the future, from European institutions to regional and local ones, from professional categories to the common consumer. A television channel in which in-depth analyzes alternate, historical archive, and the great themes tackled together with the protagonists of the great Italian realities.
"For agriculture today information is everything - said the president of Coldiretti Emilia-Romagna Mauro Tonello - therefore I believe that Antenna Verde will be able to do a lot for the sector by turning both outwards and inwards. It is essential for farmers to have access to specialized content that can be used quickly, and for this reason, I believe that a thematic channel can be very effective".
"With his feet on the ground in recent years he has been a valuable and reliable partner - said the president of the CIA Emilia-Romagna Antonio Dosi - and I believe that this new channel will also be able to provide the answers that are needed in the agricultural sector". "Unfortunately - he added - a large part of public opinion remembers agriculture only in the event of natural disasters, controversies or emergencies. Instead, we must create a common conscience and I believe that Antenna Verde will be able to give us a good hand".
The opportunities of new digital technologies are joined by a great wealth of knowledge and experience in "telling" agriculture, well represented by the record numbers of With my feet on the ground, a program broadcast by the same television group at regional level, from the Odeon circuit to national and satellite level on Sky channel 914 In eighteen years of broadcasting: 900 episodes, 1500 hours of television programming in the two formats (regional and national), 15,000 guests interviewed, 3000 farms visited, 500 documented events, 20 awards defeated.
"In a moment of general crisis, which also affects our sector, this is the demonstration that here we invest and look ahead" - said Gabriella Pirazzini, host of Down-to-earth together with Elisabetta Gori and Barbara Paknazar. "Antenna Verde continues that editorial line was so close to the agricultural world that has characterized our broadcaster for 18 years, but it does so through a much more technical and informative approach that also includes training and consultancy spaces".
In short, a "service" channel which, however, does not neglect sections and broadcasts also addressed to the general public. Every morning the information arrives punctually and promptly thanks to the news "With your feet on the ground news" while among the sections we report "The farmer of the week", "The technician recommends", "Climate", "Green shelf" and space of in-depth analysis on the news "Good to know". Many other sections will come over time: in the past, we have grown thanks to the continuous interaction with the agricultural world and that is what we will do even now. We are ready to collect impressions and suggestions.
Antenna Verde is characterized by a program - 24 hours a day - of programs linked to the entire range of the regional agricultural scenario, in a video graphics format with multiple writing bands that allows more simultaneous info. The TV screen is in fact divided into four areas: technical news, news reports, event space, and videos.
Antenna Verde thus acts as a spin-off of a multi-year commitment in communicating a fundamental sector of the Emilia-Romagna economy and does so through a synergistic vision that strengthens collaboration with institutional and private partners.
"In a little while the Antenna Verde signal will also reach the lower Veneto", anticipated the publisher Flavio Bighinati, "all the programming will be visible in streaming and we are preparing to land also on iPad and iPhone. It is clear that it is a sector which has been done a lot but we tiptoe and are ready to do our part".
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